TripleBright is more than a purple shampoo, it’s the future of blonde care. While most traditional purple shampoos temporarily tone hair with basic colour correction that can leave a purple tint, they don’t target a key underlying cause of brassiness: oxidation and build-up from metals and minerals in hard water.
TripleBright is a breakthrough triple-action blonde protection that not only neutralises existing brassiness without turning hair purple, but 1 wash removes up to 3 months of brass from hard water*, and it also defends against future brass by preventing metals and minerals from reattaching to hair in subsequent washing. The non-staining, easy-to-apply foam rinses with water and allows for targeted application.
You can use TripleBright throughout lightening services to deliver brighter, longer-lasting blonde for every client.
Apply foam shampoo to wet hair, distributing evenly, lathering from roots to ends. Let sit for 1-3 minutes, then rinse.
Use throughout every lightening service for brighter, longer-lasting blonde:
● A clean canvas before lightening - remove metals and minerals that cause brassiness for better service results
● Precision toning after lightening - expertly neutralises without over-toning or staining
● Brighter, longer-lasting blonde between appointments - helps prevent the reattachment of brass-causing metals and minerals
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